Next.js storefront
SSR/ISR, optimized images, routing and i18n.
Headless
Headless commerce
Next.js storefront on Shopify, WooCommerce or custom API — maximum performance and UX beyond theme limits.
Headless fits when performance, custom UX or business model (subscriptions, configurators, complex B2B) exceeds what a Liquid or standard Woo theme can do.
We build on Next.js with Shopify or Woo as backend — payments, stock and orders stay on the chosen platform; frontend is yours: fast, testable, extensible.
We do not recommend headless for every project — cost and complexity are higher. One-page business case before sign-off.
Headless stack
- Next.js App Router storefront
- Shopify Storefront API / Woo REST
- Design system & components
- CI with performance budget
- Vercel or edge hosting
When headless makes sense
Shopify / Woo backend
Catalog, native or custom checkout, subscriptions.
Design system
Reusable components for campaigns and PDP.
Performance budget
Lighthouse 95+ as CI requirement.
Subscriptions & B2B
Recharge, client portal, custom logic.
Omnichannel
Ready for mobile app, POS or marketplace.
Headless FAQ
Headless or Shopify Plus theme?
Plus theme for most D2C. Headless for extreme performance, unique UX or complex subscriptions.
Build timeline?
12–16 weeks for medium-complex headless MVP.
Who maintains the frontend?
Retainer recommended — Next.js needs updates; we offer monthly packages.
Custom checkout?
Possible on Shopify Plus; we assess PCI and complexity in discovery.
SEO same as themed store?
Yes — SSR/ISR, metadata, schema and hreflang done correctly.
Take over existing headless?
Yes — architecture, performance audit and refactor plan.
Ready to grow your store?
Book a 30-minute call. We'll tell you straight what would move the needle for your business — no generic pitch.